• The Little Book on Big Data

  • Understand Retail Analytics Through Use Cases and Optimize Your Business
  • By: Mahogany Beckford
  • Narrated by: Carl Hausman
  • Length: 59 mins
  • Unabridged Audiobook
  • Release date: 25-04-2016
  • Language: English
  • Publisher: Mahogany Beckford
  • 2 out of 5 stars 2.0 (1 rating)

Publisher's Summary

Big data for retail explained in a simple way with relatable-use cases.
This practical guide for retail-analytics beginners reveals how to leverage big data to improve the way that your retail operations function. The Little Book on Big Data provides explanations of big data tools as well as an awareness of implementation opportunities. Case studies and real-world examples show how to effectively use this powerful technology to help create effective, long-term improvements and increase profitability.
©2016 Mahogany Beckford (P)2016 Mahogany Beckford
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Customer Reviews

Most Helpful
3 out of 5 stars
By Amazon Customer on 30-06-2018

Not for those already in Retail Big Data

Good for an intro to big data buy nothing new here if you are already in Retail and Big Data.

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5 out of 5 stars
By Kateryna on 27-09-2017

Brilliant intro to predictive analytics in retail

I'm a co-founder of a retail analytics startup in Silicon Valley and this book became my go-to intro for retail folks who'd like to learn more about predictive analytics. I've listened to the audio book twice and each time it was very helpful and engaging. A lot of books have very low ratio of value per time spent listening/reading and it was very refreshing to find this 59min book where every minute is to the point. It's bridging the gap between nerdyndata science and real life retail problems. Great examples and overview of how predictive analytics is changing retail landscape. Highly recommend for both retail professionals and tech folks in retail space.

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