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Small Is the New Big
- And 193 Other Riffs, Rants, and Remarkable Business Ideas
- Narrated by: Seth Godin
- Length: 7 hrs and 27 mins
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Publisher's Summary
Collected here for the first time are eight years of his very best blog posts, magazine columns, and e-books. Small is the New Big offers ideas and stories that can change how you work, what you buy, and how you see the world.
It's an entertaining snapshot of Godin's fiercely original brain. Who else would argue that Fluffernutter was a brilliant business model? That we need a service that charges to send e-mail? That you can learn more about design at Hershey Park than at an Apple store, and more about marketing at summer camp than at b-school?
All of these riffs add up to a few essential themes:
Critic Reviews
"[Godin] presents a collection of essays that are thoughtful and wise." (Booklist)
"This compilation from the marketing guru's popular blog showcases the spontaneous energy that makes his voice stand out so boldly." (Publishers Weekly)
"Godin is a skilled and dynamic presenter, and his originality and spontaneous style come across perfectly in audio.... Godin's enthusiast-self is the perfect irreverent marketer of his own ideas. Whether two sentences or 20 minutes, the topics provide thought exercise for anyone interested in the culture of innovation." (AudioFile)
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What listeners say about Small Is the New Big
Average Customer RatingsReviews - Please select the tabs below to change the source of reviews.
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- Amazon Customer
- 20-09-2017
If you don't have time to do it right, you don't have time to do it again
Another fantastic read from Seth, even though it was written years ago I find it just as timely and relevant today
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- James
- 08-05-2017
One of my favourite Godin books
Small is definitely the new big and this book nails it on the head. Worth the listen more than once.
And narrated by Seth as always, shut up and take my money.
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- Adrian Edwards
- 03-07-2015
Tidbits of topnotch
Mind-numbing dotcom wisdom served straight, no chaser. Only Godin's irritating delivery stands between you and the truth.
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