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This book has disappointed me a bit as I was expecting more enlightening discussions. Some sections of the book are interesting but often it does not impress. Many of the points raised in the book are also common sense. There are a few original points only. It involves a lot of touchy stories. The authors are good at telling some meaningful stories but that is all...
I have become a big fan of all of chip and Dan heath's books. This is another great book I learnt so much from