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  • Content Machine

  • Use Content Marketing to Build a 7-Figure Business with Zero Advertising
  • By: Dan Norris
  • Narrated by: Dan Norris
  • Length: 3 hrs and 22 mins
  • 4.4 out of 5 stars (9 ratings)

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Content Machine

By: Dan Norris
Narrated by: Dan Norris
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Publisher's Summary

Content Machine outlines a strategy for using content marketing to build a seven-figure business with zero advertising. By teaching the fundamentals of content marketing, how to create great content, and how to stand out from the crowd, it simplifies the otherwise challenging process of creating content with impact. Since the purpose of content marketing is to build a great business, Content Machine heavily focuses on how to create a high growth business off the back of your content.

Author Dan Norris shares his story about how he grew his WordPress support business from scratch to over an $1 million AUD annual run rate in two years, spending only $181.23 on advertising. The lessons learned form a framework for building businesses and scaling content marketing, which are documented throughout Content Machine in terms any entrepreneur can understand. The audiobook outlines the number one biggest mistake that kills content marketing efforts and explains how the best content marketers in the world have built their audience, their content, and their business. It provides a framework that will help listeners with every aspect of content marketing, from idea generation, to writing guidelines, to hiring and scaling a content team.

Whether you are a blogger, content marketer, entrepreneur, or marketing manager, Content Machine will help you see the return you deserve from your content marketing efforts.

©2015 Dan Norris (P)2017 Dan Norris

What listeners say about Content Machine

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Great content!:)

Lots of free gear in here. Dan just keeps giving it away! I will listen to this again. Recommend.

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No fluff, plus updated asides for the audiobook

Some business books seem to fill your mind with prose that seems to aim for literary enjoyment over practical inspiration.
Not this book.
It has the feel of a briefing before you and your classmates go and start an assignment:
- Here’s what to do.
- This works.
- This doesn’t.
- This might work if you commit to it.
Uniquely amongst dozens of non-fiction audiobooks I’ve listened to, the author was not just the narrator, but he added extra information. The audiobook was narrated a few years after the text of the book was written, and at some moments it felt like he lifted his head from dictating the text and ad libbed his new information and opinions to me in an aside using a higher tone of voice.
It was an effective technique to grab my attention and build trust.
Which, after all, is what your own content should do to your target audience.

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Finally a book that gets to the point

I read and listened to many book of this type and I must say finally someone who doesn’t shamelessly promote themselves and on a constant sales spiel for what they are “about to teach us”.

This book is short because there is only quality content (funny that a book that walks the walk).

Some great ideas you can take right off the shelf as well and put to use right away.

Definitely recommend this to everyone who is new to the topic or just after a refresh.

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